ICCIE 2015

Creativity, Culture, Technology and Wealth

Oct 29th - Nov 1st, 2015 - Beijing, China
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7th China Beijing International Fair Closes Today turnover exceeded 100 billion

Dec 24, 2012 11:16:00 AM

 
International Online reports (Reporter Li Rui): Seventh China Beijing International Cultural and Creative Industry Expo home activities the afternoon of December 23, come to an end.
 
Compared with the previous, current Fair unprecedented scale, international organizations, from all walks of life and financial investment institutions, cultural industries at home and abroad to participate fully in; outstanding national cultural heritage, promoting cultural and technological innovation, and build distinctive features of the cultural and trading platform. During the Fair, organized a total exhibition, trade promotions, the Summit of the Forum, the creative experience of more than 100 events, a comprehensive display of the latest achievements of the reform of the cultural system of the country, showing the development of China's cultural and creative industries to the large-scale, intensive, professional the momentum, highlighting the vitality of the Chinese cultural market, highlights the enormous potential of the cultural industry become a pillar of the national economy industries.
 
Fair period, a total of over 100 million people participated in exhibitions, trade promotions, forum, creative experience and venue activities. : Fair at the China International Exhibition Center, the main exhibition hall, from all walks of life four days of hospitality industry-based audience of 210,000 people; the ICIF 10 games Forum, 198 including senior officials of international organizations, national industry department's authority people and well-known experts, scholars and entrepreneurs to deliver speeches, over 4500 professionals to attend the conferences; investment and financing of cultural and creative industries, cultural products trade, industrial cooperation, gathering area stay artwork authorization art auction as the main content More than 50 project promotion transactions contracted activities, attracted more than 10,000 businessmen at home and abroad to the meeting to discuss the transaction.
 
According to incomplete statistics, the seventh during the Fair, the signing of the cultural and creative industry project agreement and original cultural content products and works of art transactions total amount of 108.953 billion yuan, an increase of 38.5% over the previous session. In which cultural and creative industries investment project agreement, the total amount of 70.313 billion yuan; the art trade 22.894 billion yuan; turnover of 15.746 billion yuan original cultural content products. In addition, the current Museology, also signed a 66.2 billion yuan of bank credit culture industry projects amount.
 
Compared with the previous, current Fair contract turnover presents five major characteristics: First, the original content of cultural products, including radio and television programs, research and development of online games production, animation development, production, publishing and distribution, copyrights, trade, design and creative products a substantial increase in turnover, an increase of 143% over the previous; Second, a substantial increase in the banking, insurance, funds and various types of institutional investors cultural industry projects; Third is to promote the industrial development of the platform and based on the increase in long-term in-depth strategic cooperation projects; Fourth billion or more leading projects to promote industrial development increased significantly; five provinces and cities to increase regional cooperation projects.
 
Attracting high-quality cultural resources and market information, and show the significant achievements of the development of China's cultural and creative industries, exchange surging to the forefront of the development of cultural and creative idea to promote cultural trade and major projects landing propulsion industry as a national cultural event, the seventh ICIF effect of the culture industry, regional and international cooperation platform. Mainly in:
 
A heritage of innovation excellent national culture, expanding the traditional cultural products, new markets
 
Current Museology at the cultural and creative fusion blend of tradition and fashion, the prominent display of a new vitality and new market innovation empowers traditional culture. Intangible cultural heritage of the country a large number of ethnic characteristics focus on appearance, the industrial master Yanjing Eight absolutely, more than 100 pieces of non-material cultural heritage treasures three-dimensional rendering, cloisonne works like "Gudiao Gongwangfu Pacific" talent, Tianjin interest Decheng snuff bottle, Yangliuqing woodblock New Year pictures, Guizhou horsetail embroidery, Inner Mongolia silk floss color painting "Nine Dragon Wall", the Qinghai Tibetan black pottery, Turkish embroidered dish, hand-painted Thangka, Gansu, shadow puppets, sachet, embroidery folk crafts colorful, shows the power of traditional culture freshmen; Anhui, Ningxia, Tibet, Qinghai, Henan, Xinjiang and other provinces and autonomous regions highlighting local government guidance, planning and developing distinctive ethnic and cultural resources through industrialization drive economic transformation and upgrading of the new results, new ideas, new trend to promote and expand domestic and foreign markets. Debut at the National Museum collection Digest implication unique design elements in the development of the cultural meaning, derivatives, inheritance and innovation combine to allow consumers to "country Bo take home to the National Museum to become a" mobile museum "aspirations.
 
Second, the fusion of culture, science and technology, highlight the multi-level and wide-ranging, cross-sector development of a new pattern
 
The current Fair will be highlighted to show the power of culture and technology integration perspective of a trend and the trend of the development of China's cultural industry. Exhibition, cultural and technological integration of new products, new formats emerging, digital broadcasting, digital television, digital publishing, digital animation, everywhere; Farm House satellite digital satellite digital distribution chain, satellite theater, digital publishing and distribution industry innovations concern. Cloud technology into people's lives: the cloud the newspaper change the paper media, show, the mode of transmission and operating model, cloud revolutionize education classroom, digital community to create the technology is changing life example. The 3D trend throughout multiple zones closer to the audience with the distance of the 3D technology, the Beijing People's Art "Teahouse", "Wenji multiple 3D version of the classic repertoire staged in the exhibition turns; integration into the 3D technology phone, games, KTV the exhibition, stage one after another to the audience a surprise; combination of 3D and Tourism, to create a new travel format "three mountains and five gardens" in Beijing's Haidian, Fengtai Garden Expo, Fangshan Peking Man Site, with the 3D technology new performance, new cultural connotations and cultural values; 3D printing process design, the darling of the toy manufacturing, China's first 3D film and television production based "3D industrial park" in exhibition debut, will integrate domestic 3D force create a complete industrial chain. The ICIF exhibition shows that is fully integrated into the culture of high-tech industry to create a new culture of the consumer market. Video mobile media platform in China, violet excellent blue smart desktop interactive doll robot, phone Telewide Bi read the newspaper, Tianmai Juyuan media monitoring system, FAB-5C digital the supermarket purchase screen and music intelligent robots, sunflowers LED lights, Dickson Concepts X-TOON given cell animation shooting system and other high-tech culture new, by the audience hot pet; Beijing Radio and Television National pioneered the large-scale multi-point touch quadruple screen and the Beijing network broadcast television, IPTV, mobile Internet brand-new media showcase to create a full media experience platform for the audience.
 
Build market platform to promote the financial capital to accelerate into the cultural industries
 
The current Fair will highlight the crack of cultural enterprises financing difficulties bottlenecks, effectively promote a culture of enterprise and capital markets docking. Number of banks, financial and investment institutions involved in the the Fair project promotion and trading activities and investment cooperation agreement reached with cultural enterprises; expand bank credit financial services industry culture for the first time, dozens of high-quality cultural projects harvested a total of 662 million yuan credit line; Bank of Beijing will be "creative loans" to the Fair, specifically for the exhibition of cultural and creative enterprises to provide full financial services such as fund raising, fund custodian. Fair to attract Chinese art exchange, deeply involved in Chinese design market, auction market intermediaries Association, which the Chinese art exchange with the Office of Fair Organizing Committee signed a strategic cooperation agreement, integrating the resources of the ICIF quality artistic and cultural projects and China Arts Exchange the subsequent comprehensive services, extended the ICIF service carrier to create everlasting Fair.
 
Fourth, to show the original Chinese forces to promote Sino-foreign cultural and industrial cooperation and Chinese culture "going out"
 
The current Fair will focus on to show the value and status of the original Chinese culture, the original world attention. Design creativity exhibition of avant-garde, high-end, original lead; animation quality animation and game exhibition the assembled industry leader, launched the "Rabbit Man Legends", "tanuki" 90 percent is original. Radio, Film and TV show, the film and television industry alliance of the capital, the capital of cinema Union exhibitors strong, original new work turns staged. Blue Ocean TV, music television site of the British general sent up the stage, to the global spread of Chinese content; the Beijing Hua Yun Suntech international cultural communication company ICIF the first day of the outgoing message, its film production in Europe only a file of German Day broadcast thematic TV Column "look at it - beautiful China to meet with German-speaking audience. 32 this Fair reached by Chinese and foreign cultural industry cooperation projects, 11.3 billion yuan, accounting for 10.37% of the total contract amount. Among them, the new British classic Publishing, Czech fairy tale land of Taiwan Bright Ideas AG world bookshelves, the the Mole story of tourism and cultural experience park, museums, short-range wireless navigation systems and other projects were reached in Beijing for business cooperation agreement; industrial projects signed at the Beijing Bureau of Cultural Affairs Organization, Sino-foreign cooperation in international children's television animated series - special once export project, the Americas, Europe, the children of light and shadow puppet theater Conquers performances and financial eastern and western culture naked eye 3D reality theater project signed a cooperation agreement.
 
Fair Fair attracted characteristics of cultural products abroad, expand Sino-foreign cultural industry exchanges and cooperation in space. Vietnam aloes, Persian carpets, Iran, Afghanistan, jade contests. Nepal businessman showing confidence in the Chinese market, more booths, exhibits, craft exquisite, unique cultural flavor.
 
, Brought together forward-looking ideas, leading the industry transformation and upgrading
 
The ICIF organized a field of the main forum and 9 games sub-forum to uphold the forward-looking, high-end, specialized, boutique concept from Chinese and foreign politicians, academics, cultural figures, educators, the business community, the investment community and other areas 198 professional pundits around the theme of culture and technology integration of innovative cultural consumption and urban development of cultural industries, to create a cross-regional Creative Alliance, optimizing the environment for the development of the sports industry, financial and technological help cultural industry development, the auction industry norms. prosperity and development, integration and innovation of China's film and television industry, bigger and stronger animation and game industry to speed up the development of the original technology and original content, discussions and exchange of professional, international museum of cultural and creative development, online music paid download hot hot topic, as the construction of a socialist culture and power, the reform of the cultural market system provides diversified space to think. City International Forum of cultural and creative industries and brand for the fourth consecutive year published "China's provinces and cities in the cultural industry development index" Comment from the overall situation of provinces, municipalities, autonomous regions and cultural industry development, Analysis of the effect of the implementation of the industrial policy of its cultural, clear direction of the development of the cultural industry, and to predict the prospects for the development of the cultural industry, cultural and industrial policy for the government departments to develop a scientific basis for decision making, and advice.
 
To stimulate the creative enthusiasm, boosting the growth of creative talent
 
The current Fair will demonstrate their creativity, encourages creativity. From the main exhibition hall at the venue, to the 17 special creative activities, to the injection of high-tech innovation and cultural products from around the exhibition of intangible cultural heritage, is imbued with creative passion and creative atmosphere, the cultural creativity continuous surge. Create customized space suspended silhouette lamp, the paper will be playing the piano, life jewelry, laser graffiti, 3D printers, "Taiwan's cultural and creative boutique Pavilion fine white porcelain, the petals do jewelry, using solar energy to drive small doll ...... array of creative products. College students, young people as the main force of the future of creative innovation in the current Fair will receive special attention. Global University Creative expo, Seventh Capital College Students creative innovation exhibition, creative section of youth culture, the International Youth excellent cultural and creative works exhibition, to encourage original purpose, to provide a platform for the cultural and creative talents come to the fore. Capital University creative innovations Show, which lasted more than five months, into more than 60 colleges and universities, through creative caravan into the campus, solicitation, appraisal and other forms of creative works, the emergence of a large number of representatives in the innovative ability of college students and rich characteristics of the times, creative works, covering the various categories of the cultural and creative industries, and dozens of creative success of the contract, and also reached a number of cooperation intentions. The award-winning works in the exhibition, such as Beijing University of Aeronautics and Astronautics No. 2 sounding rocket, bionic robotic fish, functional sportswear - cycling jerseys, many enterprises optimistic about.